Running a small business means juggling many roles: you’re the salesperson, the marketer, the customer service team, and the decision-maker all in one. With limited time and resources, smart technology can feel like both a blessing and a burden. On one hand, smart tools promise to save you time, reduce costs, and boost your customer experience. On the other hand, it can feel overwhelming when there are many options to choose from. You can be left feeling as though you don’t know where ot turn. Let’s have a look at some of the things you should be focusing on when choosing tools…